Project Description
XELLA Gift Boxes
Project description:
XELLA – YTONG Winter Box
“Let’s build together!” – The Snowman Construction Kit
Who says there’s no creativity in the construction field?! Of course, there is!
Our client wanted to send some really nice winter gifts to their customers, but also emphasize one of their key products and sub-brands.
Given the industrial niche and the wide portfolio of construction materials of this particular client, we’ve decided to put together the Snowman Construction Kit. It contained one pair of branded gloves, a branded beanie cap, some sewing buttons, a plastic carrot and some hot chocolate.
We customized the actual gift box with the client’s branding and winter inspired graphics. Not only was the final result really funny, but it also drove positive feedback and engagement among our client’s customers.
XELLA Partner Box
As the Snowman Construction Kit was considered a great success by our client, we were asked to come up with yet another gift box creative concept. This time, it had to be addressed to our client’s business partners.
Given the different purposes of the two gift boxes, it can be easily noticed that the second one has a more formal and serious appearance. The graphics on it is meant to symbolize the construction industry in which our client activates.
Moreover, it depicts a high level of professionalism due to the clean design and our client’s intention of having only strong and durable partnerships.
Client:
Xella – Ytong
