Project Description










Project description:
When you’re looking at a catalog for a clothes line, a cosmetic brand, jewelry, interior design ideas and so on it’s easy to get carried away and go through it all without even noticing, and in the end feel good about your experience with the content. Sadly, Aluminum gates and fences, and other accessories, are not part of any of the categories mentioned before. Happily, we were very stubborn and we insisted on achieving an end-result that incites particularly positive emotions, far from the slightly rigid specificity and mostly functional nature of the products.
So here’s our invitation to a shopping session based on necessity, but as pleasant as splurge, with plenty of relaxing white space, friendly fonts and an approach that is as friendly as they come… True, we’ve had the opportunity of starting off with a perfectly clean slate and we’ve been free to build on it, using graphics that we’ve created ourselves through 3D rendering and modeling.