Project Description
Project description:
Everyone on the internet talks about #challanges. But do you know what the real challenge is? Keeping the employees’ motivation and loyalty at high levels. Not only huge multinational companies go through this challenge, but also small businesses.
We have a clear understanding on how important employer branding is and that’s why we really enjoyed creating this motivational video material addressed to our clients’ employees.
According to the client’s requirements and the creative brief, our main purpose was to refresh the company’s values within the employees’ perception, under the suggestive motto “One team. One goal”. Using nature symbols, we managed to show that from the same seed grows an entire team, with colleagues different from one another, but united by the same goals, vision and values. Plus, a team has deeper roots and is stronger when everyone is involved.
Therefore, we succeeded to create a video that sums up the core values of the company regarding its employees.