“Let’s have lunch at 1pm” illustration infographic vector design

“A picture is worth a thousand words.” 542 more exactly, in our case. But, no matter the number of content words intended to be converted into infographics, their faith is the same: to pleasantly inform.

Of course, this is the first mission of an infographic, but when it’s done in a professional way, it can go further, becoming an awareness and engagement reason which generates loyalty and, in the end, growth.  

So, inspired by the subject and with passion for illustrations, we’ve played by the rules:

• Structure and organize the information.  
• Create a concept and tell a story. Clear and clever.    
• Establish correspondence between content and illustrations. Surprise.
• Find balance between text and illustrations.  
• Keep the coherence of the drawing style.

Effective and simple, fully readable at the first glance, these materials also respect the over theme-adaptability to broadcast channels (mail and social media), so that they can be shareable, easy traveling everywhere in the digital world.  

Bon voyage, dear infographics!