Project Description
Project description:
Real estate is about tough competition, no matter where in the world you’d look at, so in order to maximize the chance that a certain project gets noticed from the crowd, we believe it should benefit from a truly special concept and, further on, it’s just as important for that concept to get shaped into a layout that effectively gets attention.
For instance, we thought at one point of a poster (or a billboard, or a banner) with strong 3D elements, in a playfully shocking contrast, and a copy to match it. In the end we got a lovely billboard – an insightful creation (and, might we add, with a view) that could really help a real estate project take off. Who knows? Maybe it was only a small step for us but it could be a huge step for a real estate company…
