Project Description

Project description:
We’ve always liked infographics, mainly because they offer tons of information in a very compact and easy to understand way. On the other hand, this is also the main challenge in creating an infographic to fully satisfy the client’s requirements and the creative brief.
Basically, infographics are visual representations of key information, which use illustrations in order to provide the actual content. Our creative team ensured that the delivered infographic had achieved its purpose to clearly emphasize the key messages and to present a big amount of information within a limited space and in a user-friendly manner.
According to the creative brief, we’ve managed to create a directional infographic, which leaves the impression of a route, emphasizing the market outlet and the target audience for this particular client.
In order to create this infographic, we’ve used symbols, factual numbers and suggestive icons, and the final result speaks for itself.